PAHR was founded in 2006. It struck a balance between on-course performance and off-course enjoyment. They believed in developing and designing high quality products with comfortable materials, tailored fits and fine detailing as we channel the lifestyle into every cut we make. PAHR was committed to the creation of crossover apparel that respects the spirit of tradition while moving forward to a more progressive offering of apparel that is true to our Southern California roots. PAHR’s goal was to have fun and share their passion for the sport in every thing we do.